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Propaxio
Case studies/Google Ads
Channel showcase — Google Ads

Google Ads showcase is in production.

How we run Google Ads for regulated financial services — compliance-tested creative, funded-outcome bidding, and server-side attribution measured against the metrics that actually matter. Full showcase in production.

What the showcase will cover

The methodology behind how we run Google Ads for regulated finance.

We're building out the full campaign walkthrough — creative architecture, compliance-tested pipeline, and attribution model. Below is what the showcase will anchor on.

Compliance-tested search architecture

Every keyword group, every ad group, every landing page audited against Google's financial services policies before spend. Account continuity as a design constraint, not a repair job.

Funded-outcome bidding, not lead-count bidding

Bidding structured against the metric that matches revenue — funded traders for prop firms, KYC-completed accounts for fintech — not front-of-funnel form fills that never convert.

Server-side attribution end-to-end

CAPI wired to close the browser-pixel attribution gap. iOS and Safari traffic reconciles to campaign, not to direct — because losing 40% of your data is not a viable measurement strategy.

In the meantime

Two ways to see how we work today.

Now booking new engagements

Ready to run Google Ads the compliance-first way?

Book a free 45-minute growth strategy session. Prioritized growth plan, no obligation.