The Trader Funnel Visualizer
Most operators monitor conversion rates one stage at a time. The number that actually matters is which stage is below benchmark relative to the rest of the funnel — that's where rate work compounds through every step downstream. Plug in your funnel. Watch the leak resolve.
Your prop firms funnel
From paid impression through challenge purchase to funded trader. Models the acquisition funnel for proprietary trading firms.
Total impressions across paid channels (monthly).
Impressions that drive to your landing page.
Visitors who create an account.
Signups who buy an evaluation challenge.
Buyers who clear evaluation and reach funded status.
Funded traders still active 90 days after first funding.
Funnel shape
End-to-end: <0.01%Each bar width is proportional to the top-of-funnel volume.
Read on your funnel
Computed live from your inputs. Nothing is sent anywhere.
Your funnel converts <0.01% top-to-bottom. For every 10,000 impressions you reach roughly 0 traders at the revenue moment.
The biggest leak by volume is between ad impressions and clicks: 4.1M traders drop off here. That's where the highest absolute volume of recovery work lives.
Every stage with a benchmark sits in or above its typical band. The constraint at this point is usually top-of-funnel volume rather than conversion rate.
Stop Leaking Revenue.
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45 minutes with a senior strategist who lives in your vertical — prop firms, fintech, and trading education. Walk away with a prioritized growth plan whether you work with us or not.
Free 45-minute session · $2,500 value · No sales pressure